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Gresham Challenge

The Trust for Public Land

The Trust for Public Land created the Gresham Challenge to inspire more people to include parks and public lands in their estate plans. It honors Charles Gresham, a conservationist who named the organization as a charitable beneficiary of his estate. The challenge invited new planned gifts of $50,000 or more from their community of supporters. In short order, twenty donors stepped up with a total of over $1.8 million dollars. 

To help share this story digitally, I created an animation using illustrations from a marketing flyer on the Gresham Challenge. I incorporated more elements - trees, clouds, wind turbines - to add movement.

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